Through press releases, interviews, and a press preview, Coebergh secured over 150 publications in national, regional, and local media before and immediately after the opening. This resulted in maximum reach within the target audience and led to a strong surge in ticket sales.
Opening new Miffy Museum
The fully renovated Miffy Museum reopened in 2023, expanding to twice its previous size. Located in Utrecht, this beloved museum for toddlers and preschoolers now boasts a café, a 360-degree video projection, and several new themed areas. Mayor Sharon Dijksma, joined by Miffy, ceremoniously cut the ribbon to mark the grand reopening.
Services
- • Press releases
- • Interviews
- • Press preview
English 
Dutch