Gervaise Coebergh

A born entrepreneur (Rotterdam, 1966) who graduated as a historian in Leiden and also has a bachelor’s degree in art history. In 1997 she founded Coebergh Communicatie & PR. With a strong team, she built the agency into one of the leading players in the Dutch communications industry. She is also the founder of SpicePR, co-founder of production company VERTOV and owner of nature campsite and bistro Voscheheugte. In addition to her work, she is connected to various social and cultural organizations, including the Leiden University Fund as a member of the DB) and leading individuals. This is the result of her inner urge to contribute to a better world. She has received the Porsche People's Choice Female Entrepreneur of the Year Award and is for many years already named one of the 100 most successful businesswomen in the Netherlands.

Kiki Hirschfeldt

Co-owner and operational director at Coebergh. The combination of many years of experience as a communication and PR expert and her core quality as a ‘social connector’ are of great added value to clients. In addition to the strategic components, Kiki (Hilversum, 1979) never loses sight of the practical and feasible side of an assignment. She has a degree in Communication Science from the University of Amsterdam and made a lightning fast career at Coebergh, where she joined the management team in 2008 and became a partner in 2015. She is trained as a mediator and is registered at the Netherlands Mediation Institute. Kiki has an in-depth social commitment, which is visible in her professional and private life.

Arabella Coebergh

Arabella (Haarlem, 1971), is made for PR. She is extremely driven, always prepared to go the extra mile for her clients in order to create media attention. Arabella is energetic and is always completely absorbed by her clients and projects. Before joining Coebergh, she worked at Land van Ooit, Disneyland Paris, media agency Schreiner & Van Bokkel and event agency IWP. She has been working at Coebergh since 2000, since 2006 she’s an associate partner. Her diverse client portfolio includes Art Rotterdam, Unseen Amsterdam and L'Oreal.

Charlotte Veldkamp

Eelco Parie

Eelco (Roden, 1977) has been an associate partner at Coebergh since 2017. He has a focus on the development and implementation of effective media strategies for his clients in the B2B segment. He’s also a very experienced ghost writer. His legal background - he has a law degree from the University of Amsterdam where he specialized in media- and information law - is of added value in case of a PR crisis. Eelco lived on the Dutch-Caribbean island of Curaçao for seven years. With Gervaise Coebergh he founded Coebergh Caribbean, serving clients in the region as well as in the Netherlands. He still visits the island several times a year, both for business and pleasure. Between 2006 and 2008 he was a PR consultant at Coebergh, after working at an agency specialized in financial and crisis-PR.

Evi Boits

Evi has a degree in Communication Science from Antwerp University. Evi (Antwerp, 1994) moved to Amsterdam where she graduated in Persuasive Communication at the University of Amsterdam. In 2016 she did an internship at Coebergh and became so hooked to the PR business that she joined our firm right after graduating. Her Flemish grace is much appreciated by the team and her clients. But even more importantly: Evi knows how to master a subject in a very short period of time and really enjoys running a project - for instance for Veuve Clicquot, Rituals, PAN Amsterdam and Victor de Bie. From A to Z, from strategy to execution.

Laura Emous

Growing up in Hilversum - the media capital of the Netherlands - she got hooked to the world of media and communications at an early age. Laura (Hilversum, 1993) started her career at guerilla marketing agency Raul & Rigel after a bachelor's degree in Media and Culture and a master's degree in Persuasive Communication from the University of Amsterdam. This was followed by two years at b2b PR agency Marcommit. She’s part of the Coebergh team since 2019, serving clients such as Marketing Drenthe, Fortress Island Pampus and hansgrohe. Her network and solid expertise in business services and the tech world are a welcome addition to the already versatile Coebergh-team.

Lidewij Smeur

Graduated in Styling at Artemis Academie. As a stylist and art director (serving, for instance, Sanoma, The Green Gallery and Bol.com), Lidewij ('s-Hertogenbosch, 1989) visited our showroom on a regular basis. However, after a few years she decided to focus on online branding and social media. For Dille & Kamille and ING Culture Shock, among others, she was responsible for online strategy and content. At Coebergh, she manages our own social media channels and those of our clients.

Lotte Huijg

A communications professional in heart and soul. Lotte (Utrecht, 1986) joined Coebergh in 2009 and is currently responsible for lifestyle clients such as Rituals, bloomon and Sage Appliances. In addition, she has a passion for (interior) design and cultural activities, so projects in these fields are also in good hands with her. Lotte has a master’s degree in Commercial Communication & Information from the University of Amsterdam.

Maartje Meijer – Lammerse

A very dedicated communications professional. Maartje (Sassenheim, 1990) joined Coebergh in 2013 and has been serving corporate clients such as Annexum, Tetra Pak and Hearst Netherlands. Since 2021, she runs our B2B team. Actually, every project is in good hands with her. She has a bachelor’s degree in Communication from the Hogeschool Leiden. After graduating, she worked at the marketing and communications department of HCC. Maartje is enthusiastic, straightforward, result-driven and always looking for ways to make a project even more successful.

Maria Carballo

Onze financiële medewerker (Acatlan-Mexico, 1974), met een heerlijke hoop extra’s aan ervaring en expertise. Was ze hiervoor in dezelfde rol werkzaam bij het Stedelijk Museum Amsterdam, nu kan ze al haar cijfermatige skills en precisiewerk bij ons inzetten. Fijn voor onze klanten, toeleveranciers en collega’s. Haar voornaamste troef in deze werkomgeving is misschien wel haar grote voorliefde voor nail art. We love it too!

Marilou Kersemaekers

Has a degree in Journalism and New Media from the University of Leiden and Communication- and Information Science from the Radboud Universiteit Nijmegen. Marilou (Bathmen, 1984) also studied at the Universidad de Murcia. She was an intern at the corporate communications department of STOP AIDS NOW! and at the NOS and Al-Jazeera English in London. Marilou worked as an editor, first at RTV Noord-Holland and then at the NOS. Marilou joined Coebergh in 2014 and serves clients such as Auping, Postillion Hotels and IKEA. She also manages part of the Coebergh team.

Martijn Winkler

Martijn (Nijmegen, 1978) is creative director and co-founder of VERTOV. Since 2003, he has been combining online, cross media and audiovisual storytelling, resulting in internationally acclaimed and award winning campaigns (including a Rose d'Or, Webby Award and EMEA SABRE Award). His innovative work oftentimes has a social media component. He is the creator of films, drama series, documentaries and interactives, for brands such as Rituals Cosmetics, ABN AMRO and the ANWB. But also for the public and cultural sector. He was chairman of the Dutch Directors Guild for seven years and is currently a board member of FERA (the European Directors Association), member of the European Film Academy and member of the advisory board of the Art and Cultural Sciences study program at VU University Amsterdam.

Nadine Kooijman

Ouael Mousaoui

Born and raised in the province of North-Holland (Alkmaar, 1992), Ouael longed for The Big City. So, when he went off to college, he chose Amsterdam with full conviction. There he studied Communication at the Hogeschool Inholland. He finished internships at the National Police, the Ministry of Security & Justice, radio & tv station AT5 and PwC. A great variety of experiences and skill building: he even presented a program about politics at AT5. In addition, he worked for Simyo, a subsidiary of KPN, where he was part of the social media team. Ouael is a news junkie (especially tech news), is crazy about cooking and fond of his SLR camera. Nice and interesting activities and interests, that enrich us as a team. Within the Social Team of Coebergh he focuses on KFC and hansgrohe.

Sammy Moonen

Studied at the Amsterdam Fashion Institute, specialising in Fashion & Branding. As part of her diploma, she interned for Iris van Herpen. After her studies Sammy (Tilburg, 1992) worked as Commercial Art Director at Hearst Netherlands for brands such as ELLE, Cosmopolitan, Harper's Bazaar, Esquire and Quote. She later dedicated herself to Social Media, working for Hudson's Bay and Rituals Cosmetics, among others. In her spare time, she organises fashion shoots in which she can express her love for Art Direction. At Coebergh, she is responsible for the Social Media strategy of clients such as KFC and PAN Amsterdam.

Paul Swieringa

Paul Swieringa is our Head of Creative Concepts & Events. After graduating from Stenden University of Applied Sciences with a degree in International Hospitality Management - and a great variety of jobs in the hospitality industry - he decided to focus on (cultural) events. But first, he made a small detour by spending several years in the financial industry and the education sector. At Partners in Cultuur en Beleving he used his social and organizational skills at prestigious projects such as at the Gayparade, SAIL, Amsterdam Light Festival, the Prinsengrachtconcert and the opening of Royal Palace Soestdijk. At Coebergh he is responsible for developing creative concepts for clients such as Hermès, Sofitel Legend The Grand Amsterdam and IKEA. He’s also a talented DJ.

Reinier Hillen

Runs our B2B-unit since 2019. Reinier (Laren, 1980) is a very seasoned communications professional, with experience in PR, marketing, sales and journalism. Reinier started his career as an account manager at PR firm Citigate First Financial, joining Coebergh after a couple of years. He was part of our team between 2008 and 2013 and then spend three years on the island of Curaçao, working as a communications advisor and journalist. Back in the Netherlands, he became Client Service Director at IEX Media, before rejoining our firm. He currently serves clients such as Audax, Annexum and Tetra Pak.

Sarah Muyres

Sarah is a multi-talented communications professional. Her background and her great interest in lifestyle, fashion and culture, as well as her passion for social media make Sarah (Venray, 1985) one of our favorite colleagues. She has a master's degree in Communication, Policy and Management from Utrecht University and did an internship at l'Oréal. After her graduation, she started as a communication specialist at ABN AMRO. After a few years, she moved to law firm De Brauw Blackstone Westbroek where she worked for two years before joining Coebergh in 2015. She currently serves clients such as Auping, Accor, Marina Rinaldi and FrieslandCampina.

Simone Slagboom

Has a degree in Communications from Hanzehogeschool Groningen and finished her bachelor program with an internship at communications agency Edelman Amsterdam. This is where she became hooked on the PR business. Simone (Dordrecht, 1991) also holds a premaster in History and a master in Cultural History from Utrecht University. She was an intern at Studio Louter, an agency specialized in creating content for exhibitions with a historic theme. Simone worked at media agency MediaCom, where she developed her commercial skills. At Coebergh, she handles accounts such as IKEA, Tamaris, KFC and Zuiderzeemuseum.

Stan Kropman