Author Archives for Coebergh Zellenrath

Digital first.

Healthcare provider Arts en Zorg, which offers almost 200,000 patients primary care through 28 locations in the Netherlands, recently opened the first ever 'digital first general practice': DocLine. It offers patients a digital consult, but they can also use the platform to make an appointment, request medication, view lab results and view their medical file at all times. A first consultation takes place via a video call or by telephone, followed by a physical consultation if desired. According to affiliated general practitioners, the digital first practice is essential to be able to meet the increasing demand for good primary care, while the number of available general practitioners continues to decrease and the demand for primary care increases.

Coebergh was responsible for the media launch of this new organization, resulting in publicity in trade press, the daily newspapers Trouw and het Nederlands Dagblad and an item on Radio 1.

Functional Art.

In the spring of 2020, artists Jólan van der Wiel en Nick Verstand were inspired by the interplay of lines and screens that were intended to keep people at a safe distance from each other during the pandemic. It challenged the two artists. Surely this tangle of tape lines, social distancing screens and other tools could be turned into something both more aesthetic and more functional? The idea of the Smart Distancing System was born. A combination of motion-tracking technology and computer-controlled lasers displays a playful game of lines on the ground, its shape depending on the people present and the now-known 1.5 metre distance. Allowing people to easily, intelligently and safely navigate through public spaces. Art that helps society. We have been assisting Jólan in bringing his special projects to light for years, and this is one of our favourites.