Cows on camera.
When the cows return to their meadow, you know spring has really begun. Traditionally, FrieslandCampina celebrates this special moment with an annual outdoor grazing event. Under the watchful eye of a large group of journalists, cameramen and photographers, the Campina-cows joyfully dance into the meadow. We have been organizing this cheerful event for Campina since 2016. Each year, we create substantial media attention on the front page of newspapers and on television, as well as online and on social media.